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| Company | BIW Technologies Ltd
(Information Technology / Communications Company) |
| Summary | HTML Email Broadcasting |
| Background & Requirements |
| BIW require the broadcast of its quarterly E-Newsletter “Integrate” and the management of email addresses including bouncebacks and unsubscribes. |
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 | HTML Newsletter is broadcast to 24,000-strong database on a quarterly basis |
| Links on the email allows responders to amend address details - by clicking a link they are directed to a page that sits on the Client site and server and from there to a page on the DES server that looks and feels as if it is still on the client site. |
| Bouncebacks and unsubscribes were dealt with automatically by using unique identifiers within the text of the Email linked to the database. |
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