Using the Goneaway Suppression File (GAS), we are able to remove addresses where people are known to have moved, thus reducing the cost of postage and print in Direct Mail Campaigns.
With the removal of the Electoral Role as a marketing tool and source of Goneaway information, it is more essential than ever before to use the Goneaway Suppression file for all consumer mailings.
The Goneaway Suppression File is formed from a number of major mailing companies, pooling their resources. There is a check though to ensure that people truly have moved and three different goneaways must be received, by different parties in order for the name to be registered on the GAS.
You may also wish to remove details of those people known to be Bereaved.
For more information on our range of Data Processing services, click on the links to the right of this page.
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We offer a whole range of Data Processing services. Click on a link below to find out more about how we can help your business.
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