Consumers can register with the Mailing Preference Service (MPS) by contacting them on http://www.mpsonline.org.uk to request that their names are suppressed from direct mail campaigns.
It is good practise for you to remove people from any consumer mail campaign who have registered for this service. It is quick and easy to do and can significantly reduce complaints from people who do not wish to be mailed – and if they don’t want to be mailed, it makes sense not to waste the print and postage of mailing them!
Some address lists will come from suppliers who say they regularly “clean” their list against the MPS file, however it is just as well to do this at the time of mailing as the file is updated on a monthly basis.
For more information on our range of Data Processing services, click on the links to the right of this page.
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