Market Research Support has become a core element of DES's service offering. DES has built a reputation of being able to analyse and mine Market Research Data using innovative techniques and Data Processing expertise to maximise the information available.
Utilising a range of techniques to suit, data can be imported electronically, via OCR, email, fax, W@P or manually and then comprehensive reporting and analysis suites are created which can be made directly available to a client via their specifically-created user interface on their website or micro-site.
DES specialise in innovation, whether technological or methodological, analysing the physical processes in any information chain to see how links can be strengthened, bypassed for speed of response or enhanced. Such innovations have included OCR scanning and analysis of surveys to reduce a communication chain by days and of using mobile phone and W@P technology to give real-time stock information in retail outlets - for more detailed information on these examples, see our Case Histories
|
|
|
|
